Amazon Prime Early Access is here!
Just when you thought all hope was lost on scoring early deals on holiday gifts, Amazon has come to the rescue. As if the incredible savings from Prime Day in July weren’t enough, Amazon is planning a second Prime exclusive shopping day this year called Prime Early Access Sale.
Fall is normally a quiet period for finding deals until the craziness of Black Friday and Cyber Monday arrive. Now, you won’t have to wait until the last minute to scoop up deals on your friends and family holiday gifts or personal shopping.
When Is The Prime Early Access Sale Event?
According to Amazon, a press release says that the Prime Early Access Sale event will take place on October 11th and 12th.
With Black Friday and Cyber Monday already planned for November, it’s logical the event would take place beforehand in October. We surveyed our 625,000+ consumer following and found that 63% of shoppers are not aware of a Prime Early Access Sale event.
Amazon pushed the window of awareness this year as they typically announce dates 3-4 weeks prior to deal events. This event comes with only 2 weeks of promotional time.
What To Expect: Get The Best Fall Deals
Although we don’t know have any specific deals yet, we have noticed shopping trends during former Prime Deal Events and what tends to happen during the Fall season.
We historically see consumers’ spending in October focused on necessities rather than luxury goods.
We analyzed over 52,000 purchases from October 2021 and found that approximately 60% of items were concentrated in hygiene, home improvement or groceries. We predict that the Prime Early Access Sale Event will be an especially great time to save on household items.
– Scott Bregante, Co-Founder at Fat Kid Deals
Popular Categories: Electronics, Home Goods, Home Improvement
We polled our Twitter following of 625,000+ deal-hungry consumers to see what categories they were most interested in. See full survey results here.
Old Model/Versions Likely To Go On Sale
Products that typically get updated every year have historically been discounted in Q4 as brands try to get rid of old models and versions. Therefore, items in the electronic and appliance spaces are usually the steepest discounts.
For instance, TVs normally release new models in January, so deal events such as Black Friday and Cyber Monday have been great opportunities for manufacturers to sell out and move onward.
Possible Amazon Device Discounts
As with any Amazon-sponsored deal event, the brand themselves will likely have some great deals available.
During Prime Day 2022, there were incredible deals on a variety of Amazon-branded items. Most notably, we saw the Halo View fitness tracker, Fire TV Stick and Echo Dot marked down steeply.
Best Sellers From Last Fall Prime Day
In 2020, Amazon held Prime Day on October 13th and 14th. At the time, the event marked Amazon’s two largest days ever. As you’ll see, even with deals being present, 4 out of the top 5 most-purchased items in the United States were either home improvement or grocery-related.
Top Selling Items From Last Fall Prime Day
- iRobot Roomba Robot Vacuum
- MyQ Wireless & WiFi Enabled Smart Garage Door Opener
- LifeStraw Personal Water Filter
- Goli Apple Cider Vinegar Vitamins
- Kids Against Maturity: Card Game for Kids and Families.
Prime Day July 2022 Recap
Prime Day 2022 was a bonanza of deals and savings. By far, the best deal we found during the event was Amazon’s 50-inch Fire TV, which was marked down from $469.99 to $99.99.
However, that was hardly where the great deals ended. Everything from massage guns, air purifiers, electric grills, and bed pillows had their prices roughly sliced in half.
10 Best Deals From Prime Day 2022
- Amazon Fire TV 50″ 4-Series 4K UHD smart TV (was 79% off)
- Vybe V2 Muscle Massage Gun (was 58% off)
- VEVA Air Purifier Large Room – ProHEPA 9000 Premium (was 52% off)
- hOmeLabs Smokeless Indoor Electric Grill (was 50% off)
- Active Pets SUV Durable Non Slip Dog Seat Cover (was 50% off)
- Katchy Automatic Indoor Insect and Flying Bugs Trap (was 45% off)
- Vibe 12-Inch Gel Memory Foam Mattress (was 45% off)
- Zober Premium Velvet Hangers (was 42% off)
- iRobot Roomba i2 (was 42% off)
- Beckham Hotel Collection Bed Pillows (was 40% off)
How To Prepare For Prime Early Access Sale Event
Deal events can be as stressful as they are incredible. The possibility to save is here one moment and gone the next. We know deal events like the back of our hand, so our team put together a list to help you save the most amount of money possible.
Prepare A List Of Things You Want And Gifts You’ll Give
As with any deal event, you don’t want to forget things that you’re going to buy anyway. Creating a list before the Prime Early Access Sale Event is essential. Fortunately, this saving opportunity comes at the perfect time to get friends and family holiday gifts.
Don’t just think about yourself, consider the gifts you’ll be buying soon too. This will be your first chance to start holiday shopping with prices similar to Black Friday.
Get An Amazon Prime Membership
Duh! For a Prime-exclusive event, you’ll need an Amazon Prime membership to participate. There are so many benefits to having Amazon Prime, this deal event is just one.
Get Familiar With Amazon Warehouse
There are tons of great sales during every Prime event, but some of the most underrated ones are Amazon Warehouse Deals. These neat steals are items that have already been opened or lightly used and are discounted steep to begin with plus whatever Prime-exclusive deal is happening.
This past Prime Day (July 2022) there was an additional 20% off all Amazon Warehouse products, including popular items like Apple AirPods and iRobot Roombas.
Prime Early Access Sale Deal Event Survey Findings
Prime Early Access Sale Survey Finds “Needs” Popular For Event